You’re biased. I’m biased. We’re all biased when it comes to thinking, remembering, being social, and making decisions.
Understanding the different cognitive biases we have can help us design and interpret experiments, interact with each other, and make healthy, rational choices.
Here’s a cool visual guide to cognitive bias that was running around Twitter recently.
Cognitive Biases – A Visual Study Guide by the Royal Society of Account Planning
Super helpful, Alex. I love the idea of experimenting to test biases, which assumes we model ourselves. And *this* requires a humble open-mindedness to accept the results.